See it in action

Key Features

Technology

  • Wet-to-Dry Technology - Style straight from towel-dried hair. No pre-drying needed
  • No heat damage - no direct plate contact and no thermal damage at high temperatures
  • 3 temperature settings - 80°C / 120°C / 140°C for fine to thick hair
  • Auto pause - airflow reduces automatically after 15 seconds when arms are open and you set it down, reactivating when you pick it back up
  • Removable filter - Easy-clean filter for low-maintenance upkeep

Specifications:

  • 1600w motor - serious power for fast, efficient results
  • 110,000 RPM Brushless Motor - Powerful airflow for fast, efficient wet-to-dry performance
  • Wind Speed - 11.2 m/s for consistent, controlled airflow through every pass
  • Adjustable Airflow - toggle between high and low airflow to suit your pace
  • 200 Million Negative Ions - Dramatically reduces frizz and seals moisture into every strand
  • LCD Display - Full visibility of temperature and settings at all times

Modes:

  • Wet - Straightens towel dried hair without the need to blow dry first
  • Boost - A shot of extra heat for an instant style refresh on dry hair
  • Cool - Style with arms closed for a smooth, heat-free finish
  • Idle - Powers down automatically after 5 minutes of inactivity to save energy

US vs Other Brands

We pride ourselves in our high quality and unparalleled value but see for yourself

Can be used as a dryer

Wet-to-dry straightening

No heat damage

90 day satisfaction guarantee

FL!KT Wet-To-Straight

Dyson Airstrait

GHD Duet 2-in-1

Shark SilkiPro

Power

1600w

1600w

1200w

N/A

Weight

500g

935g

675g

780g

Cord

250cm

198cm

270cm

210cm

Heat Settings

3

3

2

3

Speed Settings

2

3

1

3

Cold Shot

Auto Pause

Screen

LCD

OLED

Guarantee

2 Years

2 Years

2 Years

2 Years

Risk free trial

90 Days

60 Days

21 Days

30 Days

Price

£140

£449

£379

£250

FAQs

How wet can my hair be when I use it?

Towel-dried is the sweet spot — remove excess water but don't fully dry first. Do not use on soaking wet or dripping hair.

What's the difference between Wet and Dry mode?

Wet mode uses maximum airflow and is designed for damp hair. Dry mode is for refreshing or restyling already-dry hair. Boost adds a shot of extra heat in Dry mode.

What does Auto Pause do?

When the arms are open and you set the straightener down, airflow automatically reduces after 15 seconds. It reactivates as soon as you pick it back up.

What temperatures does it have?

Three settings: 80°C for fine or delicate hair, 120°C for everyday use, and 140°C for thick or coarse hair.

How do I clean the filter?

Pull down on the filter unit to release it, clean away any lint or debris, then slide it back into place. Clean regularly for optimum performance.

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